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Lumoside
The all-in-one operating system for performance consultants. Replaces five tools with one.
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Searle Enterprises
Built to last.
Built for you.
In a world of half-built products and abandoned startups, we build software that works, sticks around, and treats people like people.
About us
We don't build things for the exit. We build them because making something people actually use is the whole point.
Searle Enterprises was founded in Sydney, Australia on a simple belief — that reliability and trust are earned, not claimed. Too many products launch loud and disappear quietly. SE is here to change that pattern.
Every product we build is designed to solve a real problem for real people. Based in Sydney, Australia, we stay, we improve, and we stand behind what we ship. That's not a marketing line. It's how we operate.
How we operate
Principles that guide every decision
Loyalty
We commit to our products for the long term. No sunset dates, no abandoned users. When we ship, we stay.
Trust
Reliability is earned through consistency. We underpromise and overdeliver. Our word means something.
Reliability
Software that works when you need it. No surprises, no breaking changes without notice. Dependable by design.
Portfolio
What we have completed
Each product solves one problem. Completely. No feature creep, no scope drift — just focused tools that do their job.
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Shifta Rostering Systems
AI-powered rostering for cafés and small businesses. Generates, optimises, and posts your roster to Slack automatically.
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Personal Site
The person behind the products. Eli Searle — founder, builder, and the reason any of this exists.
Meet Eli Searle →Blueprint plans
Upcoming projects
What we're building next. Focused tools for real problems.
Zeamless
Package delivery system via independent drivers. Connecting senders with local drivers for fast, flexible delivery.
Stay Ahead
An app for helping you stay ahead of the competition via checklists, tasks, and recommendations.
Visitor count
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people who have visited this site
Updates
What we're building
Short updates on our products, progress, and what's next.
March 2026
Lumoside: Client management built for performance consultants
Lumoside is live. One tool that replaces five — client tracking, session notes, program design, and more. Built for coaches and consultants who need software that actually works.
February 2026
Shifta rostering: AI that saves hours every week
Shifta generates, optimises, and posts rosters to Slack automatically. Cafés and small businesses across Australia use it to cut rostering time from hours to minutes. Due to be ready by early April.
Our mission
Safety and reliability
for the internet.
The internet is full of noise — products that overpromise, companies that disappear, and software that treats users as an afterthought. SE exists to be the opposite of that. Straightforward. Dependable. Here.
From the Founder
I build things because watching someone use something you made — and actually finding it useful — is one of the best feelings there is. That's why SE exists.
Eli Searle, Founder
Get in touch
Send us a message
For partnerships, enquiries, or if you just want to talk about what we're building.